The Partner für Berlin Holding Gesellschaft für Hauptstadt-Marketing mbH has been successfully implementing the Berlin Capital Campaign (www.be.berlin/en/) on behalf of the State of Berlin since 2008. Through a variety of ideas, activities and events, the campaign tells the story of what makes Berlin so special, and by doing that, it establishes the global “brand Berlin”. be Berlin feels Berlin, understands Berlin and promoted Berlin’s case globally.

About #FreedomBerlin

Since early 2017 be Berlin has been driving the campaign  #FreiheitBerlin to put a focus on the concept of freedom and to invite anyone who wants to be part of it to share with the world their personal messages with regard to freedom in the form of pictures, stories, videos and quotes. The art installation #FreiheitBerlin will be implemented in partnership with Berlin Art Bang e.V., Berliner Morgenpost, GRAFT GmbH and tip/zitty.